Sogurt Probiotic Froyo Ice-cream: Crafted With Love And All Things Good

Bright pastel shades and dynamic typography, which capture Sogurt’s approachable, fun-loving, free-spirited and elegant voice, are brought to life in the brand’s refreshed brand outlook and new packaging. Echoing its “Crafted With Love And All Things Good” messaging, every element in the new packaging system has been scrutinised to ensure sustainability, while giving consumers clear and readable information.