Founder, Taidu

Lee Leong Chye

In a rapidly changing world, Leong Chye strives to understand people so that he can provide them with meaningful and enjoyable experiences, experiences that address not only current needs but also needs that people themselves may not yet know they have. He enjoys working with future thinking companies and individuals who are seeking to transform the way they create and think about their products and solutions.

A designer at heart, Leong Chye has a multi layered background comprising of over 30 years of product development experience that includes being a co-founder in a startup to managing and leading design teams in Dell, Razer and HP. His creative, technical and management skills allow him to effectively choreograph and balance the needs between people, design and business. He is inspired by culture, emotional values and materials and in his spare time he is a crazy squash addict!

Born in Malaysia, bred in Australia and currently residing in Singapore, Leong Chye is a graduate in Industrial Design from the Royal Melbourne Institute of Technology.