Wonderscape @ Funan

Designer: The Afternaut Group

Client: Spa Esprit Group

Category: Interior Design

Project country: Singapore

Project website: https://theafternaut.com/case_studies/spa-esprit-branding-design/

When you have multiple concepts under one brand, how can you prevent them from competing against each other? Wonderscape @ Funan seamlessly amalgamates three brands, crafting an overarching visual narrative of a whimsical dreamscape consisting of smaller zones customers can explore. Each brand is re-imagined as a smaller story, coming together to create synergy and facilitate customer flow through the visual narrative.

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